Using your Data to Drive Revenue – London Book Fair 2018

Laura Cox, Ringgold’s Chief Financial and Operating Officer, chaired a session at London Book Fair 2018 on 10 April.

The session featured expert speakers across several types of publishing data and gave practical advice including:

  • How to utilise the information held about customers
  • How to use taxonomies to help improve search and discovery
  • How to evaluate technologies that will help organisations make the most of their content through effective storage and semantic exploitation

More details: https://www.londonbookfair.co.uk/en/Sessions/58553/Use-your-Data-to-Drive-Revenue